Hospitality Management : A Brief Introduction

Hospitality Management : A Brief Introduction

Description

"An innovative and cross-cutting approach to Hospitality that examines the fundamentals of the subject in a concise and commendable way. Roy Wood's academic and practitioner expertise is brought to bear on this succinct synthesis of the subject that will quickly become a must read for all students and academics in the hospitality area."

- Professor Stephen J. Page, Bournemouth University

Hospitality Management: A Brief Introduction is designed for undergraduate and postgraduate students studying hotel and hospitality management and hospitality studies.
The book includes coverage of the principal areas of functional management in hospitality including:

employee relations
accommodation management
food and beverage management
marketing and sales
industry structure and strategy
the nature of management roles
hospitality management education
future trends in the field.

Roy Wood uses a wide range of established and contemporary research and reflects critically on its subject, including from the perspective of the hospitality consumer, to ensure that readers gain wide awareness of the realities and challenges of the hospitality industry.


Download Hospitality Management : A Brief Introduction (9781446246948).pdf, available at authorsuzidavis.com for free.

Details

Author(s)
Roy C. Wood
Format
Hardback | 208 pages
Dimensions
170 x 242 x 17.78mm | 540g
Publication date
07 May 2015
Publisher
Sage Publications Ltd
Publication City/Country
London, United Kingdom
Language
English
ISBN10
1446246949
ISBN13
9781446246948
Bestsellers rank
1,564,536